Boutique Board Rates
Live Gold & Metal rate*Rates are indicative daily boutique board rates.
Explore exquisite bridal ornaments handcrafted in heritage temple & antique styles.
Handcrafted 22K certified pure gold masterworks.
92.5 sterling silver premium modern statements.
Solitaires & flawless IGI certified diamonds.
Purity, Heritage & Craftsmanship
The story behind AURA - building a legacy of trust and dynamic elegance since 1972.
Crafting stories in gold & diamonds
Since 1972, AURA has been crafting heirloom-quality jewellery that blends tradition with modern elegance. Every piece tells a story of unparalleled craftsmanship, purity, and trust.
The Pillars of SBB Jewellers
Guaranteed Purity
All gold products are 100% BIS Hallmarked (22 Karat / 18 Karat) and our diamonds are certified by IGI standards, establishing absolute clarity and security.
Artisanal Mastery
Every design is handcrafted with passion and precision. We combine fine filigree work, polki, and modern settings to create unique statements.
Absolute Trust
Our legacy is built on transparency. We offer complete price breakdowns, lifetime buyback policies, and fully insured shipping globally.
Our Milestone Journey
Founding Year
Opened our very first boutique showroom in Connaught Place, New Delhi, introducing handcrafted traditional jewellery directly from regional master weavers and smiths.
Bridal Couture Launch
Expanded our catalog to focus on heavy handcrafted bridal heirlooms, creating specialized collections matching North-Indian Kundan and South-Indian Temple jewelry.
Digital Catalog & Global Reach
Embracing the digital age with our first online catalog system, making it easier for global clients to view custom designs and boutique collections.
A Legacy Continues
Now serving generations of loyal clients across India and abroad. Operating three major boutiques in Delhi, Mumbai, and Bangalore, guided by absolute purity and craftsmanship.
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Secure
Exquisite BIS Hallmarked dynamic luxury designer collections.
© 2026 SBB Jewellers · luxury jewellery. Images via Pexels. All prices in ₹.